Release Notes

October 2025

New Features

  • [Beta] MyCA V1 - My Content Assistant
    • Masset now supports a company content assistant, directly in Slack!
    • Have conversations with Myca to find content, get your questions answered and more!
    • Reach out to Masset to get beta access!

Improvements / Fixes

  • Integrations
    • Notion: Multiple Notion integrations per company are now supported
    • Notion: Resolved bug that led to Notion page analysis including unnecessary information from subpages
    • Intercom: Resolved bug in Intercom Integration that blocked syncing large amounts of articles
    • Various: Improved performance of asset previews in HubSpot and Slack
    • Various: Admins can now manage all connected accounts in their company instance
  • Search
    • Asset search now supports conceptual search on image and documents. (Search by "pictures of lions")
    • Search now includes suggested terms, tags, and collections
  • Multi-page asset shares now load much quicker
  • Analysis now extracts text and understanding from images and charts inside of PDFs
  • General stability, performance, and security updates
     

Release Notes — September 2025

Asset Collections, Content Boards, and a beta for Google Workspace Sync, plus multiple quality improvements.

Upcoming Features

  • [Beta] Google Workspace Sync
    • Automated syncing of Google Workspace Users, Groups, and Org Units
    • Skip manual Masset group management by using your existing Org Units or Groups.
    • Think of this like SCIM for Google Workspaces

New Features

  • Asset Collections
    • Define static collections of assets
    • Assign collections to internal employees or share externally as a single object.
  • Content Boards      
    • Create boards to organize content into common use cases.
    • Assign Collections to Boards to show each team their relevant conten
    • Users see their available boards on login.

Improvements / Fixes

  • Search assets by collections
  • Override asset previews on upload.
  • Share metrics now report to HubSpot when the share owner is archived or removed.
  • Unauthenticated users are routed correctly after login when using deep links.
  • Intercom integration can be powered up directly in the UI.
  • General stability, performance, and security updates.
  •  

Release Notes — August 2025

Intercom and Notion integrations land, with several features entering beta.

Multiple beta-level features are available. Beta features are opt-in. If you want access, contact your account owner.

Upcoming Features

       
  • [Beta] Google Workspace Sync      
             
    • Automated syncing of Workspace Users, Groups, and Org Units.
    •        
    • Use existing Org Units or Groups instead of managing Masset groups manually.
    •        
    • Like SCIM, for Google Workspace.
    •      
       
  •    
  • [Beta] Asset Collections      
             
    • Define static collections of assets.
    •        
    • Assign to employees or share externally as a single object.
    •      
       
  •    
  • [Beta] Content Boards      
             
    • Organize content into common use cases.
    •        
    • Assign Collections to Boards to guide teams.
    •        
    • Boards appear on user login.
    •      
       
  •  

New Features

       
  • Intercom Integration — Sync Intercom Articles to Masset.
  •    
  • Notion Integration — Sync Notion Pages to Masset.
  •  

Improvements / Fixes

       
  • Higher accuracy in Content Conversations when finding a single asset in large corpora.
  •    
  • Sort asset search results by Created Date or Updated Date (replaces “Most Recent”).
  •    
  • HubSpot search now shows 10 results instead of 5.
  •    
  • Grammar fixes in notification emails.
  •    
  • General stability, performance, and security updates.
  •  

Release Notes — July 2025

Beta programs expand, analytics filters improve, and preview reliability gets a boost.

Multiple beta-level features are available. Beta features are opt-in. If you want access, contact your account owner.

Upcoming Features

       
  • [Beta] Google Workspace Sync      
             
    • Automated syncing of Users, Groups, and Org Units.
    •        
    • Use existing directory structures to manage access.
    •        
    • Like SCIM for Google Workspace.
    •      
       
  •    
  • [Beta] Asset Collections      
             
    • Create static collections for internal or external sharing.
    •      
       
  •    
  • [Beta] Content Boards      
             
    • Organize content by use case and assign Collections to Boards.
    •        
    • Boards surface to users on login.
    •      
       
  •  

Improvements / Fixes

       
  • Filter analytics by user type.
  •    
  • Text search now includes URLs for linked assets.
  •    
  • Fixed a rare scenario where previews were not regenerated for new versions of PPTX files.
  •    
  • General stability and security updates.
  •  

Release Notes — June 2025

Custom session lengths, inactivity prompts, maintenance notifications, and a raft of security work.

New Features

       
  • Configure custom session lengths.
  •    
  • Inactivity timer prompts before logout.
  •    
  • In-app notifications for upcoming maintenance windows.
  •  

Improvements / Fixes

       
  • 100% compliance with the AWS Foundational Security Best Practices.
  •    
  • Large infrastructure improvements in preparation for SOC 2.
  •    
  • Improved stability of external link downloads.
  •    
  • Improved stability of HubSpot data sync.
  •    
  • General stability and security updates.
  •  

Release Notes — May 2025

HubSpot integration arrives with search, analytics, and CRM associations.

New Features

       
  • HubSpot Integration      
             
    • Search Masset assets directly on Contacts, Companies, and Deals.
    •        
    • See analytics on content consumption for CRM objects.
    •        
    • Associate external Masset shares to CRM objects.
    •      
       
  •  

Improvements / Fixes

       
  • Improved OAuth to allow connection when not logged in.
  •    
  • Better performance and stability for remote link content analysis.
  •    
  • General stability and security updates.
  •  

Release Notes — April 2025

Smoother uploads, richer link extraction, and better previews across sources.

New Features

       
  • Upload directly from Google Drive.
  •    
  • Tags can include descriptions.
  •    
  • Auto-extract name/description from YouTube links.
  •    
  • Auto-extract name/description from Google Drive links.
  •    
  • Auto-extract name/description from HTML pages.
  •    
  • AskElephant links supported for linked assets.
  •    
  • Loom links supported for linked assets.
  •    
  • Previews generated for Google Drive links.
  •  

Improvements / Fixes

       
  • Google Drive integration supports files from shared drives.
  •    
  • YouTube integration checks across multiple connected accounts.
  •    
  • General stability and security updates.
  •  

Release Notes — March 2025

Task Management, light mode, and better organization options throughout.

New Features

       
  • Task Management      
             
    • Automatic tasks for Asset Requests, Feedback, Outdated Flags, and more.
    •        
    • Admins can act on tasks to keep everything current.
    •      
       
  •    
  • Light mode is available to all users.
  •    
  • Tags can include descriptions.
  •  

Improvements / Fixes

       
  • RAW image previews use embedded EXIF data when available.
  •    
  • PSD files are supported as Image assets.
  •    
  • Sort categories when searching.
  •    
  • Sort categories in Category Management.
  •    
  • Sort tags.
  •    
  • Notifications are dismissible.
  •    
  • Content Conversations are out of beta.
  •    
  • Stability and security updates.
  •  

Release Notes — February 2025

Company branding, bulk admin controls, and flexible search views.

New Features

       
  • Customizable image formats and sizes on image asset download.
  •    
  • Company branding: logo and brand colors.
  •    
  • Branding applies to the app and external shares.
  •    
  • Bulk actions on Users and Groups for Admins.
  •    
  • Bulk management of Asset Permissions.
  •    
  • Browse search results in list or card view.
  •  

Improvements / Fixes

       
  • Additional RAW formats supported.
  •    
  • Progress bar on external shares that redirect.
  •    
  • Stability and security updates.
  •  

Release Notes — January 2025

Analytics expands, bulk editing lands, and more link types get love.

New Features

       
  • Wistia links are supported for linked assets.
  •    
  • Analytics include external events (views, downloads, shares).
  •    
  • Bulk editing of assets.
  •    
  • HEIC support for image assets.
  •    
  • Option to disable asset requests.
  •    
  • Analytics are available to all users.
  •  

Improvements / Fixes

       
  • Improved CSV previews.
  •    
  • Original filenames recorded on upload.
  •    
  • Users can set preferred page size for search results.
  •    
  • Enter key no longer refreshes page on sharing and link upload.
  •    
  • Stability and security updates.
  •