Industry — Agencies

Every client's context, content, and tone. In one place.

Everything you know about each client, kept in one place and ready for the AI you already use. So every client gets your best work.

Masset gives an agency one home for everything it knows about every client: who they are, their files, and how they sound. Tag each file by client, then reach it through the AI tools your team already uses, like Claude, ChatGPT, Slack, and Teams. Wherever your team works, the AI knows each client, so every client gets your best work. New hires learn each client fast too.

Watch a Demo See How It Works

Every client

  • Northwind
  • Brightline
  • Harborlight
  • Vela

context · content · tone

Tag it
Massetone home for every client
Ask anywhere

Your AI, everywhere

ClaudeChatGPTSlackTeams
On-brand work, first try
Open any client

Open a client, and everything is right there.

Pick a client and see everything tagged to them in one place: their files, their style, and the work that did well.

Search across every client...

Clients

  • Northwind24
  • Brightline18
  • Cedar & Co31
  • Harborlight12
  • Vela27
  • Maple Street9
  • Tidewater21
  • Goodwin15
Northwind· everything tagged Northwind
PDF

Brand guide

Northwind
Doc

Voice & tone

Northwind
Images

Logo pack

Northwind
Email

Welcome email

Northwind
Doc

Offer one-pager

Northwind
Folder

Past winners

Northwind
The agency problem

The problem is not messy folders. Your AI just cannot see your clients.

An agency is not one company. It is more like forty at once. You run forty clients, and each one needs to sound like itself. Your team switches between all of them, all day.

So someone asks an AI tool to write something for a client. What comes back is fast, sure of itself, and wrong. It sounds nothing like that client. So your writer fixes it by hand. The same fix as last week. The AI never met your client.

Tidier folders will not fix this. The AI is not lost. It just cannot see who your client is, because nothing about that client is saved where the AI can read it. Save it there, and everything changes.

Masset is the brain. Your AI is the hands.

Real-World Scenarios

Watch the AI write like one of your clients.

Writing this week's email

“Write this week's email for Northwind, like the ones that did well before.”

Outcome

A first draft that sounds like Northwind, built from their own best work. Ready to tweak, not redo.

Claude

Write this week's email for Northwind, like the ones that did well before.

Reading how Northwind sounds and their best work...
masset.semantic_search
Found how Northwind sounds and 4 of their best emails.
A draft that sounds like Northwind, from their own best work. First try.
Reply to Claude...

Getting ready for a meeting

“Show me everything for Northwind so I can get ready for our meeting.”

Outcome

Everything about the client in one view, minutes before the call.

Claude

Show me everything for Northwind so I can get ready for our meeting.

Finding every file tagged Northwind...
masset.asset_search
Found 23 Northwind files: their style, emails, forms, and notes.
Everything about the client in one view, ready in seconds.
Reply to Claude...

A new person starts

“Help my new hire learn the Northwind account.”

Outcome

A new hire who knows Northwind in days, without taking a coworker away from their work for a week.

Claude

Help my new hire learn the Northwind account.

Making a Northwind home page and a daily quiz from their files...
masset.content_room_createmasset.training_generate
Made a Northwind home page and a short Slack quiz from their files.
The new hire has a home page and learns the client a little each day.
Reply to Claude...
The Problem & The Solution

The same agency, before and after the AI could see its clients.

Without Masset

  • Each client lives in someone's head and a different folder.
  • The AI writes stuff that sounds like everyone else, so your team fixes it by hand every time.
  • New hires take weeks to learn each client. Soon only one person really knows them.
  • Finding the right file means digging through folders no one named the same way.

With Masset

  • Everything you know about each client sits in one place the AI can read.
  • Ask for a client's email, and it sounds like them the first time.
  • New hires get their own home page and a short daily quiz, so they learn fast.
  • One tag pulls up everything for a client in a second.
How It Works

Set this up in an afternoon.

01

Put every client in one place

Bring each client's files, their style, and the work that did well into Masset. No big move. No mess.

02

Tag each file with the client

Put the client's name on each file. One file can have many tags, so you find anything in a second. Tags, not folders.

03

Connect the AI you already use

Add Claude, ChatGPT, Slack, or Teams. Each person only sees the clients they are allowed to.

04

Ask for a client's work, anywhere

Ask in plain words, wherever you work. The writing comes back sounding like that client, built from their real files.

What Masset Gives You

Everything an agency needs, in one place.

Optional Services

Need help rolling Masset out for your team?

Most teams stand Masset up themselves. If you want hands-on help — migration, taxonomy, custom AI workflows, 90-day adoption — our team will do it with yours. Not handed to them.

See activation services
“I was trying to figure out where to even keep our training. This was it. I do not know how we would have trained our new hire without it.”

Operations Lead

Marketing agency

Every client in one place

Writing that sounds like the client, the first time

New hires up to speed in days, not weeks

FAQ

Questions agencies ask before they switch.

Compare

Evaluating Alternatives?

Bring three of your trickiest clients. You will know in ten minutes.

We add them, tag them, and you ask your own AI to write for one, right there. Ten minutes, and you will know.

Watch a Demo Explore All Roles