Give Every Rep the Right Content at the Right Moment
Your reps spend more time searching for content than selling. Masset puts the right case study, battle card, or deck in their hands — in seconds, not hours — and shows you exactly who's using what.
Masset helps Sales Enablement leaders reduce content search time from 28 hours/month to minutes, track rep adoption by team and individual, create curated content hubs with Boards, and prove enablement ROI with usage analytics.
Which reps haven't accessed the new battle cards yet?
See It In Action
Major product launch next month — 50 reps need battle cards, pricing sheets, and demo scripts ready to go.
“Set up a launch board for the new Enterprise tier — battle cards, pricing, and demo scripts. Who hasn't accessed it yet?”
Outcome
95% of the sales team accesses launch materials within 48 hours. Zero 'where's the new deck?' messages in Slack.
Set up a launch board for the new Enterprise tier — battle cards, pricing, and demo scripts. Who hasn't accessed it yet?
Quarterly enablement review — need to show leadership which content is actually driving deals.
“Show me content adoption by team and which assets correlate with higher win rates.”
Outcome
Present clear data: EMEA team has 30% lower battle card adoption — schedule targeted enablement. Top 3 case studies correlated with 2x higher win rates.
Show me content adoption by team and which assets correlate with higher win rates.
New cohort of 8 SDRs starting Monday — need to get them productive fast.
“What content should I put in the new hire onboarding Board for SDRs?”
Outcome
New hires are self-sufficient in 2 weeks instead of 5. Enablement team saves 20+ hours of 1:1 training time.
What content should I put in the new hire onboarding Board for SDRs?
Before Masset vs. After Masset
Without Masset
- Reps spend 28+ hours/month hunting for the right content
- No visibility into whether reps actually use enablement materials
- New hires take months to ramp because they can't find what they need
- Content gets stale — reps share outdated decks without knowing it
With Masset
- Reps find any asset in seconds by asking Myca in Slack or Teams
- User Analytics shows adoption by team, role, and individual rep
- New hire ramp time drops 40% with curated onboarding Boards
- Version control ensures only the latest approved content is accessible
How Sales Enablement Leaders Use Masset
Centralize your content
Connect Google Drive, SharePoint, Notion, and other sources. Every battle card, case study, deck, and one-pager in one searchable place.
Curate by use case
Build Boards for product launches, competitive plays, onboarding, and deal stages. Drag-and-drop curation — no design skills needed.
Enable self-serve discovery
Reps ask Myca in Slack: 'What case studies do we have for mid-market healthcare?' and get the answer in seconds. No more pinging enablement.
Measure adoption and impact
Track which reps use which content, how often, and what they share externally. Identify adoption gaps before they become pipeline gaps.
Built for Sales Enablement Leaders
“Masset has been a must have software in our tech stack.”
Dallin Hunt
Director of Sales Enablement
28 hrs/month saved per rep
40% faster new hire ramp
95% Board adoption in 48 hrs
Common Questions
See how enablement leaders use Masset
Watch a personalized demo showing content discovery, Boards, adoption analytics, and AI-powered search. 4-hour onboarding. Month-to-month.