Masset is the home for your community marketing and move-in content.
Today your brochures, floor plans, and move-in guides sit in a shared drive nobody can search, so every community and sales counselor sends families whatever version is on their laptop. Masset is the one home your communities, your sales teams, and the AI they use can all pull the current version from.
CONTENT
COLLABORATION
ADMINISTRATION
Cedar Park · Assisted Living
Effective March 2026 · monthly, before care
Cedar Park Floor Plans & Pricing
Mar 5, 2026
Community Spotlight
Brightwell
at Cedar Park
Assisted living from
$4,250/mo
Available now
6 apartments
Cedar Park Community Spotlight
Mar 3, 2026
Current starting price and apartment availability for the Cedar Park community.
Move-In Checklist
For families, before day one
Move-In Checklist One-Pager
Feb 21, 2026
What a family needs to have ready before move-in day.
Care Levels
Memory Care
at Brightwell
Secured neighborhoods, 24-hour care team
Memory Care Capabilities Deck
Feb 12, 2026
Independent Living Guide
Independent Living Community Guide
Jan 29, 2026
Resident StoryThe Hartman Family
From worried at home to thriving at Riverside
Moved in 9 days
Resident Story · The Hartmans
Jan 15, 2026
A daughter's story of moving her parents into Riverside, told in her words.
Brightwell
SENIOR LIVING
Brightwell Senior Living Logo
Jan 7, 2026
Riverside Community Tour Video
Dec 19, 2025
A two-minute walkthrough families can watch before they ever visit.
Example library for a fictional senior living operator. Your logo, your collections, your content.
Finding the right brochure wastes hours. And not just yours.
A sales counselor cannot find the current Cedar Park pricing sheet, so they ask the executive director. The director does not have it either, so they ask your regional marketing lead, who stops working on the open-house campaign to go dig through folders.
One family question, three interruptions, an afternoon gone. It happens at every community, every day, and the people it pulls under are the ones closing your move-ins.
Masset gives that time back. Every community finds what it needs itself, in seconds, without bugging a soul.
real quick…
Where's the current Cedar Park pricing sheet?
one question pulls in
You have to store your brochures and floor plans somewhere. You might as well get the most out of them.
Your community content has to live somewhere. The only real question is whether that somewhere also lets every community and the AI they use send the current version, keep it accurate, and prove what drives move-ins. Here is how the usual options stack up.
Masset
the home for it all
Shared drive
Drive, the laptop
Regional lead
ask around
Traditional DAM
image libraries
Email threads
files attached
Every hour a sales counselor spends hunting for the right brochure is an hour not spent with a family. A real home is where that time comes back.
Masset is the home for your community marketing and move-in content
if every community should send the right pricing, every time.
Update a price or a floor plan once in Masset, and every community, every sales counselor, and every AI answer is on the current sheet the same minute. The whole portfolio sends one source of truth.
- Change a price or a floor plan once, and it reaches every community
- The whole portfolio quotes from one current source of truth
- Every family gets today's pricing, never last quarter's
UPDATED ONCE
Cedar Park Pricing Sheet · v-current
Masset is the home for your community marketing and move-in content
if your teams' AI should write from your approved, on-brand content.
Your sales counselors already answer families with ChatGPT, Claude, and Gemini. Masset hands that same AI your approved brochures and care guides through our MCP server, so every reply it drafts is accurate, current, and within your Fair Housing and care-claim guidelines.
- Works in Claude, ChatGPT, Gemini, Copilot, and every MCP client
- The AI writes from your approved, on-brand content only
- Each counselor sees only the communities and material they handle
Masset is the home for your community marketing and move-in content
if anyone should be able to find the right brochure in seconds.
Plain-language search across every brochure, floor plan, and move-in guide. The newest sales counselor finds the memory care deck or the move-in checklist in seconds, and your veterans stay focused on families.
- Search everything you have, in plain language
- The approved, current version comes back, every time
- Lives in Microsoft Teams, so nobody changes how they work
Masset is the home for your community marketing and move-in content
if a new sales counselor should know every community from week one.
Turn your community guides into a two-minute daily quiz in Microsoft Teams. A brand-new sales counselor learns your care levels, your floor plans, and how you talk to families fast, and walks tours with confidence from the start.
- Two minutes a day, right in Teams, no login
- Built automatically from the community guides you already have
- New counselors know your communities from their first week
What is the starting monthly price for assisted living at Cedar Park?
Two minutes a day. New counselors learn your communities without a binder.
Masset is the home for your community marketing and move-in content
…in a few more ways than one.
…if you
want a new community productive from day one.
Hand the team a Board with every brochure, floor plan, and move-in guide they need, in one place from their first day open.
…if you
want to know the moment a family opens your brochure.
Share it as a tracked link. You see exactly when the family opens it, and which floor plans they spent time on.
…if you
want your raw pricing and resident content to stay under your control.
Your files are never uploaded into the AI tools or other platforms. The AI reads approved content through Masset, and every download routes back through Masset.
…if you
want every community and sales counselor in, with no per-seat math.
The features doing the work, built for how communities fill.
Each one is a full part of the platform. Here is what it does for a senior living operator, and where to go deeper.
Masset makes your brochures usable.
Point Masset at the Drive or SharePoint where your community content already lives. You do not rip anything out. The pile you already have becomes searchable, current, and ready for the AI your teams use.
+ every MCP-compatible AI clientA senior living operator runs on current information.
So should the content your communities fill with. One home for your brochures, floor plans, and move-in guides, and every community, counselor, and AI tool pulls the same current version. That is what it means to give your community content a home in the AI era.
Questions we hear from teams like yours.
What is digital asset management for senior living?
Digital asset management (DAM) for senior living is one searchable home for your brochures, floor plans, and move-in guides. Instead of every community sending families whatever version is on a laptop, your sales counselors pull the current version from one place. Masset adds the AI layer: the tools your communities write with read from that same home.
Can our communities' AI tools use our approved content?
Yes. Masset connects to Claude, ChatGPT, Copilot, and every other MCP-compatible AI client through its MCP server, which exposes 32 tools (20 reads, 12 writes). The AI reads your approved content and can write back, and your Masset permissions are enforced on every call, so each counselor only reaches what they are cleared to see.
How long does it take to move our content in?
Hours, not months. Connectors pull your files in from Google Drive, SharePoint, and the other places they live today, and AI tagging organizes everything as it lands. Most teams are searching their own library the same day.
What does Masset cost?
Masset is $500/mo, unlimited seats, month-to-month, so every community and counselor is covered without counting licenses. Larger operators that need more storage, Training, SSO, and dedicated support can ask us about the Enterprise plan.
Give your community content one home.
Bring your toughest community. We load its current pricing sheet and brochure, then a sales counselor asks their own AI to write a family reply for it, right there. Ten minutes, and you will see it come back on brand and current.