Episode 305Content Strategy

OpenAI Goes Open Source and Meta Doubles Down on AI Ads

News roundup covering OpenAI's open source move and Meta's AI advertising expansion.

Go deeper on this topic

The Content Alignment Playbook

A practical framework for keeping marketing, sales, and customer-facing teams on the same story.

Ultimate Guide to Content Performance Analytics

How to measure what content is actually doing across engagement, usage, and business impact.

Masset Content Analytics

See which content drives revenue, track adoption, and tie content engagement back to your CRM.

7 minApril 2, 2025

About this episode

News roundup covering OpenAI's open source move and Meta's AI advertising expansion.

Continue Exploring

A practical framework for keeping marketing, sales, and customer-facing teams on the same story.

Get new episodes in your inbox

Join listeners who get episode summaries, key takeaways, and content strategy insights every week.

Are You Measuring Paid Ads All Wrong?

Is Video the Key to Mind Share?

Explores video's role in capturing and maintaining audience mindshare.

Identifies the generic content trap and how to escape it.

Challenges common paid advertising measurement practices.

Join listeners who get episode summaries, key takeaways, and content strategy insights every week.